Professional Motion Picture Production and Distribution NEWS
Twentieth Century Fox and Netflix's New Distribution Strategies
By Staff
posted Apr 16, 2010, 16:19
Physical and digital distribution of Fox movies and television programs.
28-Day Rental Window Covers All New Releases on Blu-ray and DVD;
Streaming License Covers Complete Prior Seasons of Hit TV Shows Such as
"24," "Bones" and "Lie to Me," as well as Catalog
Titles
(Los Angeles) Twentieth Century Fox Film Corp. (Fox) and Netflix, Inc. [ NFLX]
announced an expansion of their agreements encompassing both physical and digital
distribution of Fox movies and television programs.
The expansion of the license for Fox streaming content, including a first-time
streaming license for Fox TV shows that includes complete prior seasons of several
blockbuster television series, allows Netflix to provide its more than 12 million
members access to a greater variety movies and TV episodes from the studio's
library.
As part of the agreement, Twentieth Century Fox will have the ability to determine
the window on its content in both the physical and streaming formats. The agreement
provides for a 28-day window from the home entertainment street date for new
Blu-ray and DVD film releases, and varying dates of availability for its library
and new television programming. Among the first DVD/Blu-ray releases under this
arrangement will be AVATAR, which will be available to Netflix customers 28
days after its April 22 street date.
"A key aspect of our content delivery strategy is to provide consumers
with attractive options to view our movies and television shows across a broad
range of media, windows, and business models," said Jim Gianopulos and
Tom Rothman, co-chairmen and CEO's Fox Filmed Entertainment. "This expanded
relationship with Netflix offers our audiences more choice and convenient access
to a wide variety of our content."
"This new streaming partnership with Netflix affords Fox the necessary
flexibility to effectively manage our overall product offering by determining
the content and appropriate window relative to our other media offerings,"
said Peter Levinsohn, president of new media and digital distribution for Fox
Filmed Entertainment. "We look forward to working with Netflix and our
other partners to further enhance the digital experience across screens of all
sizes."
"In a rapidly changing world of windows and technology, this deal reflects
a long-standing relationship between Netflix and Fox and is an example of how
we can work together creatively," said Ted Sarandos, chief content officer
for Netflix. "We believe the Fox deal, which brings some of the studio's
great TV franchises and a library of both contemporary and classic movies to
the growing percentage of Netflix members who are watching instantly, is a win
all around."
The streaming agreement with Fox makes a wealth of popular TV series available
to watch instantly, including all prior seasons of current hit series like "Lie
to Me," "Bones," "24," and "King of the Hill,"
as well as complete seasons of library TV hits such as "Prison Break,"
"Arrested Development" and "Buffy the Vampire Slayer." The
deal also includes many popular contemporary films, like "Aliens,"
"The Thin Red Line," "Romancing the Stone" and Academy Award™
winning film classics like "Patton." In all, a wide array of movies
and TV series will be available to stream from Netflix, with new and more choices
to be added over the lifetime of the agreement.
Resources:
http://www.netflix.com
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