Professional Motion Picture Production and Distribution NEWS
IBC Offers Special Screenings of Major 3D Movies
By Staff
posted Aug 22, 2010, 10:29
Avatar (Special Edition) and Toy Story 3 demonstrate the best in contemporary technology and creativity.
Avatar (Special Edition) and Toy Story 3 demonstrate the best in contemporary
technology and creativity.
(London) As part of its commitment to illustrating its cutting edge agenda,
IBC is offering special screenings of two major movies in stereoscopic 3D. The
viewings, which are open to all IBC visitors, demonstrate both the state of
the art in digital movie creativity and the latest projection and sound reproduction
capabilities.
At the 2009 IBC Awards Ceremony there was a special screening of an extended
16 minute excerpt from Avatar, prior to its release. This year sees the screening
of Avatar (Special Edition), featuring a new cut of the movie which contains
an additional eight minutes of content over the original release. Avatar (Special
Edition) is to be shown on Monday 13 September at 18:30, courtesy of 20th Century
Fox International and by kind permission of Lightstorm Entertainment.
When the original Toy Story was released in 1995 it was the first digital animation
movie for a mass audience, and proved hugely popular. This year the third episode
in the series has proved equally popular, not least for its sympathetic use
of stereoscopic 3D. On Saturday 11 September, at 18:30 IBC will be screening
Toy Story 3, courtesy of Buena Vista International and produced by The Walt
Disney Company's Pixar Animation Studios.
"IBC has always prided itself on putting the technology and business debates
into context by showing the best content in the finest possible environment,"
explained Phil White, IBC Director of Technology and Events. "We invest
in creating the IBC Big Screen as a venue for our conference sessions on digital
cinema and 3D, and thanks to our supporters in the movie industry, we can also
use it for screenings which illustrate what happens when creative film-makers
and the latest technology come together."
Both movies will the shown in the IBC Big Screen, with Toy Story 3, showing
at 18:30 on Saturday 11 September and Avatar (Special Edition) showing at 18:30
on Monday 13 September.
IBC2010
Conference 9-14 September
Exhibition 10 -14 September
RAI, Amsterdam
Resources:
http://www.ibc.org
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