Cameras: News and Updates
A number of new ALEXA cameras, capabilities and documents have become available in 2012 that combine to make the ALEXA family of cameras the most versatile digital camera system yet. ALEXA Studio DNxHD DNxHD further increases the amazing flexibility of ALEXA cameras, which feel at home in any production environment. ALEXA cameras are unique in that they are not tied to one proprietary recording format, but support four different output formats, each with various flavors (for example five ProRes codecs with different compression ratios). Thus any production need can be met, from high-end feature film to soap opera. ALEXA output formats: ARRIRAW (external recorder required) ALEXA M "World War Z required really fast moves and intense running shots of various kinds, and I have to say that the M was amazing. When I kept the sled very light, with a single battery and a prime lens, it moved faster than anything I have ever seen, including handheld - and with control! Cabling, which is always an issue with Steadicam, was improved immensely with the M, because it was just one tiny little cable. I couldn’t have been happier; I was able to do moves that I didn’t actually think you could do with a Steadicam." Larry McConkey, Steadicam Operator on World War Z "The M worked very well in a 3D rig and very well on a Steadicam, but the setup that really showed its benefits was the car. With the M we suddenly had a lot of space in the car, which made rigging easier, especially with the cage that surrounds the camera - you can put it wherever you want. Essentially the M allows elegant solutions in difficult situations and enables new perspectives with no sacrifice in quality. You could use other small cameras for these kinds of shots, but none of them offer this level of quality. You can trust the M because it is an ALEXA; when I take this camera into the fight I know I will win!" Tom Faehrmann, Director of Photography Resources:
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