Professional Motion Picture Production and Distribution NEWS

Rentrak Announces Top Ten Movies-on-Demand Titles for the First Six Months of 2010

By Staff
posted Jul 31, 2010, 12:00

(Portland) Rentrak Corporation (Nasdaq: RENT), announces the top ten movies-on-demand (VOD) titles based on consumer transaction rates. Movies-on-demand are transactional (pay-per-purchase) films available through cable and telco providers.

Comedy-themed films earned four out of ten slots on the Rentrak Top Ten Movies-OnDemand chart, with Action and Drama category features tied for the second most popular categories. PG-13 films dominated the chart with six out of ten titles, while the other four top performers were each rated R. Six of the top ten titles were involved in the Movies-On-Demand promotional campaign (which ran from March –June).

According to the company's OnDemand Essentials service, the top ten most-viewed titles, per data collected from January 1, 2010 through June 30, 2010 include:

                                           

RANK

TITLE

STUDIO

VOD RELEASE DATE

MPAA RATING

BOX OFFICE ($M)

1

The Blind Side*

Warner Bros.

(NYSE: TWX)

03/23/10

PG-13

256.0

2

Couples Retreat*

Universal

(NYSE: GE)

02/09/10

PG-13

109.2

3

The Hangover

Warner Bros.

(NYSE: TWX)

12/22/09

R

275.8

4

The Hurt Locker*

Summit Entertainment

01/12/10

R

12.6

5

The Twilight Saga : New Moon*

Summit Entertainment

03/20/10

PG-13

296.6

6

Sherlock Holmes*

Warner Bros.

(NYSE: TWX)

03/30/10

PG-13

209.0

7

It's Complicated*

Universal

(NYSE: GE)

04/27/10

R

112.7

8

Inglourious Basterds

Weinstein Company

01/13/10

R

120.5

9

2012

Sony

(NYSE: SNE)

04/01/10

PG-13

166.1

10

Valentine's Day*

Warner Bros.

(NYSE: TWX)

05/18/10

PG-13

110.5

 

Resources:

http://www.rentrak.com