Continuing Education and Workshops for Professionals

IBC 2011 Future Zone & New Technology Campus

By StudentFilmmakers.com
posted Jul 28, 2011, 11:09

IBC 2011IBC 2011
RAI Amsterdam
Conference: September 8-13, 2011
Exhibition: September 9-13, 2011

Let your imagination run wild at the Future Zone, incorporating the New Technology Campus, home to the most mind-bending concepts you can witness from the world’s leading research labs. It includes the latest in Super Hi-Vision from NHK (Japan Broadcasting Corporation) and encompasses the New Technology Campus (NTC) filled with ideas, concepts and prototypes which will make visitors think the impossible, possible.

Designed to showcase non-commercially available projects in their R&D stage, the Future Zone exhibits are selected by members of the IBC Technical Papers Committee for their relevance to the subjects of IBC2011’s conference programme. The selection process also ensures that their quality remains consistently high and the technology on show is truly ground breaking.

Since its European premier at IBC in 2006 Super Hi-Vision has advanced from scientific fantasy to near practical reality. At IBC2011 NHK (Japanese Broadcasting Corporation) is highlighting components of a SHV production chain including an eight-channel video switcher and slow motion equipment. Watch for a live SHV transmission from London and prepare to be wowed by film of the Space Shuttle launch, captured in ultra-HD.

In the adjacent New Technology Campus (next to Hall 8) visitors will find the OmniCam, an array of 6 HD cameras which can film 180-degree panoramic images, part of the EU’s FascinatE project.

High Dynamic Range (HDR) imaging has the capacity to record the highest dynamic range similar to the human eye with potential applications in sports, feature film and documentaries. The world’s first HDR acquisition to display pipeline will demonstrated in the NTC by the University of Warwick.

Other R&D highlights include a social TV app from KDDI which analyses the online opinions about broadcast programmes for display on mobile devices; a means of controlling a TV by tracking the user’s own gaze developed by ETRI; and DOTS, a new approach to storage media claimed to have a 100 year life span.

There’s even a Multi-Sensory Interaction System which combines audio visual with tactile and olfactory sensations devised by Japan’s NICT.

Get a first glimpse of tomorrow’s world and prepare to meet new ideas head on at the Future Zone.

 

Resources:

http://www.ibc.org/