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Continuing Education and Workshops for Professionals
| Music Pioneer and Artist Manager, Glenn "Sweety G" Toby Presents "The Art of Management" Workshop By StudentFilmmakers.com posted May 3, 2013, 13:25 |
Music Manager and former hip hop artist Glenn”Sweety G” Toby is proud to present The Art of Management Workshop. This event will take place on Saturday May 11, 2013 from 10:00 a.m. to 3:00 p.m. (PST) at Loews Hollywood Hotel located at 1755 North Highland Avenue,Hollywood, CA 90028.
Known throughout the entertainment industry as a savvy advisor, consultant and representative, Glenn will showcase how he has developed, managed or partnered with many renowned entertainers such as LL Cool J, 50 Cent, Jason Weaver, Saigon, David Banner, Swizzbeats and many more.
The workshop will cover the following aspects of artist management:
• Proven strategies in advancing artists' careers
• Strategic planning
• Finance
• Domestic and international marketing
• Creating sales demand for records
• Touring and personal appearances
• Image cultivation, positioning & dealing with media
• Merchandising and ancillary markets
• Endorsements, branding, product cross-promotion
• Internet presence
• The art of the deal
Panelists from The Luxe PR Group, The Kartel Co,5150 Hip Hop, Universal Records and more will discuss the artist and manager’s relationship with record companies, branch distribution and field support, radio and retail, A&R, and publicity.
This event is open to registration with early bird registration starting at $199 before April 27, 2013. After the 27th, registration will be $250. For more information or to register, visit www.theartofmanagement.eventbrite.com .
A portion of the proceeds will benefit the Book Bank Foundation Founded by Glenn Toby who grew up homeless himself. The Book Bank Foundation is a literacy-based organization geared towards illiteracy, poverty and inner-city youth. With chapters in New York, Atlanta, Charlotte and Los Angeles, The Book Bank Foundation places a year-round focus on the serious issue of homeless families, children and the destitute. For info about the Book Bank Foundation www.thebbf.org
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